Logo development

Make Your Logo Memorable

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Successful companies understand how powerful logos are in maintaining brand loyalty.  Think of your logo as the calling card for your business. It’s at work 24/7 striving to represent your brand and reinforce relationships with customers. But, how do you know if your logo is really working for you? A recent study discussed in Marketing […]

Business analytics on a tablet

Analytics: Tools for Success

Posted on Posted in Best Practices

Most businesses and nonprofits these days have websites, but how many utilize analytics to assess the behavior of visitors to their sites? I’ll bet not that many. Do you know how many visitors come to your website? Whether they are new visitors or returning? What pages they visit? How long they stay on a page? […]

Social media icons

Distinguish Yourself

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  Colored visuals increase people’s willingness to read a piece of content by 80%, and almost half of our brains are involved in visual processing.  This fact is why creative social media and creative infographics in web design are crucial to both successful and unique marketing campaigns that can distinguish any company. Keeping it business […]