Successful companies understand how powerful logos are in maintaining brand loyalty. Think of your logo as the calling card for your business. It’s at work 24/7 striving to represent your brand and reinforce relationships with customers. But, how do you know if your logo is really working for you? A recent study discussed in Marketing […]
Most businesses and nonprofits these days have websites, but how many utilize analytics to assess the behavior of visitors to their sites? I’ll bet not that many. Do you know how many visitors come to your website? Whether they are new visitors or returning? What pages they visit? How long they stay on a page? […]
Whether you like it or not, the holidays are upon us! They are a huge time of year for consumers, but more importantly, they are critical for your business. According to Statista, in 2016 alone, holiday shopping generated $63.1 billion dollars for the economy. Use our holiday marketing guide below, to crush your Christmas […]
Colored visuals increase people’s willingness to read a piece of content by 80%, and almost half of our brains are involved in visual processing. This fact is why creative social media and creative infographics in web design are crucial to both successful and unique marketing campaigns that can distinguish any company. Keeping it business […]
Yesterday, Apple unveiled their new iPhone 8 models, as well as the iPhone X, which is a celebration of ten years of iPhone. Packed with new technology and more power, these phones will have a real impact on the lives of consumers, but will also really affect your business. We’ve compiled the main points your […]
We are living in a digital age where numbers count. The numbers of subscriptions, the number of clients, and the number of views. We have begun to base our success on the number of people that our content has reached. But what does this mean? Does the amount of views correlate with your success rate? […]
Social media marketing has seemed to take over the marketing landscape. Talk to most business owners and they will tell you they know they need to do social media marketing, but many aren’t sure exactly how to do that effectively. Many don’t have the time to do it at all. Yet, research shows that social […]